The Battle for the Stadium: Why Brands Must Own Every Pixel of Digital Real Estate
In traditional real estate, the metric is simple: location, location, and price per square foot. A premium storefront on Mumbai’s Linking Road or a corporate office in Gurgaon’s CyberHub or High Street on Brigade Road in Bengaluru commands value because you own the territory. But the playing field has shifted. We’re no longer just competing […]
